Last week, Shani spoke with the fabulous and highly talented music marketer, Michael Brandvold from Michael Brandvold Marketing. Watch to get tips and ideas about marketing and social media for up and coming as well as established artists in a diverse world of generes.

Michael is a freelance music industry consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide direction to large and small clients in the areas of online & social marketing as well as e-commerce and customer acquisition and retention.

Gene Simmons of KISS first tapped Michael’s skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com’s multi-million dollar enterprise, including their ground-breaking VIP ticket program.

Michael has also managed the online efforts for SOiL, Tantric, Killer Dwarfs, Accept, Russ Dwarf, Dream Theater, Little Caesar, Bill Ortiz, Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears to name only a few.